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Written by : Demetrius Madeiros |
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Thanks for your comment Brady Bullert, have a nice day.
- Demetrius Madeiros, Staff Member
good morning youtubers I hope you're having a wonderful day today's video is gonna be somewhat of a retro shot kind of a video that I would have done you know six seven months ago most of our videos today are more current in nature things that are happening conflict issues lots of things that happen right now there are more relevant things that are of interest to you up until that point I did a lot of more educational type of videos about how to copyright trademark how to avoid issues online and this is the kind of video I'm gonna do today I'm actually working on a very large lawsuit that I want to discuss with you probably tomorrow is just taking me some time to go through it's a very important lawsuit in the world of gaming but in the meantime as I was just reading some news and stuff like that an idea came up and I wanted to discuss I'm just gonna take the chance to talk to you about it today this is not the kind of video you came here for feel free to skip it come back tomorrow but be more your style or videos what I want to talk to about today is the usage of hashtags specifically can you trademark a hashtag would you trademark a hashtag and whether or not using somebody else's hashtag is trademark infringement hi my name is Lee oral estimate Eckler and this this is youtuber law and today we're gonna talk about hashtags and what did they use pto say about hashtag the united states patent trademark office they look at it the same way they looked at dot-com basically domain level when they were looking at domain level they were saying you know what the whole usage of dot-com or WW before that or even http depending well those are not true marks they're really just addresses so you have to look at the underlying name to see whether or not it can be trademarked so if your name of your brand is Acme widgets whether or not you should trademark the admin at Acme widget com depends on whether or not the Acme widget is subject to trademark if the name itself is trademark then whether or not you wanna use com is really almost irrelevant it's unnecessary unless you have a product or a service specifically labeled as Acme widget comm and that becomes the entire thing would count becomes the way you describe it other one other than that you just trademark the Acme widgets forget about the dot-com you kind of get the dot-com for free because it's not really a trick at remarkable element that's usually what you would have to disclaim it anyway as part of your registration meaning is that you will tell the USPTO that you're not claiming any special right to the dot-com org dot this whatever it is that you're getting so the in their opinion it's all about the underlying mark unless you specifically are using the the entire name with the dot-com to specify specific products kind of like what is Amazon's trademark is it Amazon or is it amazon.com that depends on how they identified their service in the USPTO the world it's Amazon whether or not you want amazon.com all it depends whether or not that's the way they keep advertising themselves promoting themselves labeling their eStore as it in the same way they look at hashtags basically that hashtags are not really a trademark about element in fact they look at it as being more descriptive Roe or rather they are more of a categorization right allows you in a process of looking through social media to properly categorize an element within your post so if your name again Acme widget is subject to a trademark putting a hashtag in front of it does an ad or distract it's be tracked from it it's just a way of categorizing your name and now and you do you need to actually include one oh do you need to actually register the trademark with a hashtag well that depends if your product or service specifically is labeled as hashtag Acme widget other than that you don't need to actually register a trademark that includes the hashtag itself you know what did the court say well they pretty much said the same thing as the USPTO that the hashtag is just descriptive in nature and in of itself is not really the element of a trademark as long as you have your name the brand name actually registered as a mark you don't have to add another registration for hashtag 99% of the time it'll be just be a waste of money save your money use it elsewhere you don't need to register something with a hashtag there are exceptions that where people actually name their products hashtag something at which point that actually is the name and hashtag is not the categorization but rather part of the actual name of how they call something at that point absolutely file for registration under that name that includes the hashtag anyway thought that might be interesting tomorrow I'll come back with the the other lawsuit a very large interesting lawsuit if any questions any concerned above this or anything else just leaving down below I'd love to talk to you I see you next time not seem to get to I am back with a stolen identity you know I see
Thanks Lemuel your participation is very much appreciated
- Demetrius Madeiros
About the author
I've studied other religions at Morgan State University in Baltimore and I am an expert in personal trainer / personal fitness training. I usually feel exanimate. My previous job was geisha I held this position for 7 years, I love talking about fashion design and acro dance. Huge fan of Olivia Wilde I practice triathlon training and collect fabric and textiles.
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