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Written by : Clint Beus
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BuChE channel one of our most loyal youtube subscribers asked me a question on youtube is there much point trademarking a phone word 1-800 gut junk is a good example of a valuable company who did it would it give them much enforcement power against similar phone words or only the exact match that is the holdings company of the 100 gut jump trademark could stub the word being used if they lost the actual number from the company who actually owns it they trademarked it in Australia but the phone network provider Telstra actually owns the number I'm andrée binkham the father of trademark factory and here's my answer to this question well it's really several layers to this first let's talk about whether a trademark is the proper mechanism to be able to enforce against somebody who would register the same phone number as a number I would say it probably isn't especially since in theory you could just go out there and trademark other people's phone numbers perfect and then just use that trademark to go after them and claim their phone numbers that's not what trademarks are for and these identifiers are totally separate from one another is not like domain names especially since the same numbers can form different words right and because there is what three letters per number and in theory you know every combination every phone number can have multiple versions of what the phonetic the the word mark would be hiding under that number so short answer to that probably not probably you can't use the phone not only the trademark in the phone number to ground and get the actual phone number having said that there is still massive value in owning that trademark yeah everyone knows you under the bat brand yeah that's assume it has the phone numbers so 1-800 got junk is a great example so but they've been branding themselves as money how many got jumped another one is hundred flowers that's their brand it's not just a phone number so to them the problem would be not that somebody would get a phone number that's too close to theirs that they can do much about but let's say 188 got junk or 1-866 got junk or whatever but so let's say somebody else got that phone number because they're always opening up new numbers right the 800 number so he started with 800 then it became 88th and eight six six eight seven seven eight by five or four 53 and I'm sure they're going to be opening more and more and so at some point one eight hundred GOT JUNK may not grab the particular phone number with got junk in it so let's say somebody gets that number whatever the new world version of that phone number will be so they own it can want any how to got junk can't brian scooter more go after them let's say they'll know that's our tree look you can't have this not for no but as soon as the other company starts operating under that brand and they start draining themselves as well eight to two or eight four four got jumper 88 got junk and they have it all over their website and they have it all over you know the buses and that's what they're trying to get people to remember about them that would be a blatant case of trademark infringement not because they own the number but because they brand their business ask that it's something that's confusingly similar to a previously registered trademark so that's somewhat similar to the correlation between company names and trademarks you may not necessarily be able to stop others from calling their company a certain way but you can nail them through a trademark infringement lawsuit if they start using a name similar to yours that you have previously trademark and there's also the other issue here about jurisdictions because well us obviously 1-800 one stands for US or Canada but you mentioned Australia it could be 1-800 it has to be whatever the country code is for Australia and then something else and then got junk so they would have to do this on a per country basis if they really wanted to preserve this extraterritorial e in other countries but I don't know they did and but that that's that's a whole other layer of what's going to happen with Braham but to summarize you don't get a trademark to stop others from registering the phone number but you can use the trademark to stop them from heavily advertising products or services that are close to yours under that brand or slightly modified brand hope this answers your question and like I said keep them coming we'll love your questions there's always something to think about some good food for thought not just for me not just to get the answer but hopefully for everyone else who's watching this video if it's the first time you're watching this I first time you visiting the the channel and you like this kind of videos make sure you subscribe because we post videos like this they have every single day now if you've got a question make sure you post a comment below right this is how this playlist is populated people ask me questions I find them interesting and realize that they're probably be interesting to more than the person who asked the question and they became the subject all the video just like this one so post a comment below and subscribe and until then I'll see you in the next video
Thanks for your comment Casey Fang, have a nice day.
- Clint Beus, Staff Member
hi everyone in this video from united world telecom we will explain what a toll-free number is how it can benefit your business and how to get one a toll-free number is a telephone number which is built for incoming calls instead of incurring the charges to the person making the call for the person making the call dialing a toll-free number is free of charge toll-free numbers vary from country to country but common ones include us toll-free numbers that begin with prefixes like 800 888 877 866 and others uk toll-free numbers with prefixes zero eight zero eight and zero eight zero zero and australia toll-free numbers that begin with one eight 800. how does a toll-free number add value to your business a toll-free number is a part of your business identity and it's a lot like having a premium.com address or a popular zip code toll-free numbers improve credibility and customer confidence and provides an easy way for customers to reach you without any cost to them toll-free numbers from united world telecom and its service specific website global call forwarding includes free features such as voicemail to email time of day routing ivr and premium features such as outbound calling call recording rollover and sms that can be added on for a fee now that you understand what a toll-free number is and how it can benefit your business we'll show you how to get one the first step to getting a toll-free number is to go to www.globalcallforwording.com right on the homepage under select your new phone number select the country you want to get a toll-free number in select the number type toll-free select your desired prefix and pick your new toll-free number in the forward incoming calls to section enter the telephone number where incoming calls will be forwarded to you can modify this number later along with many other features through your online control panel then click view rates and try for free the next step is to select the plan that best suits your needs and add-on features aside from the free included features with your number you can also add premium features for a fee add rollover to your account to save your unused minutes for the future rollover is included free for the first three months add call recording to record incoming calls for quality assurance if you would like to make outgoing calls with your new toll-free number on the caller id select add outbound calling here you can select the caller id to appear which is usually the number you are purchasing activate call recording for your outbound line and select your outbound calling plan next enter your contact information and account type accept the terms and conditions and click add to cart please note that free trials are only available for verified businesses once you are in the shopping cart you can turn free trial on or off using the toggle for each product as well as add more numbers to your order once you've reviewed the card select checkout now finally enter your billing information create a password and enter your payment information if you have a promo code enter it here now all you have to do is click pay and activate to place your order now that your order has been placed you will see a message saying that you need to verify your email please check your email and click the link to verify your email address in some cases numbers are activated instantly but in other instances further verification of your identity may be required and you may have to prove some documentation such as photo id this can vary from country to country and you'll be notified if it is the case if you have any questions at all please feel free to contact a business account manager at united world telecom at 561-908-6171 or chat with an agent live at www.globalcallforwarding.com
Thanks Nicolas your participation is very much appreciated
- Clint Beus
About the author
I've studied international organizations at University of Wisconsin-Stevens Point in Stevens Point and I am an expert in economic development. I usually feel surprised. My previous job was oral and maxillofacial surgeons I held this position for 2 years, I love talking about model racing and netball. Huge fan of Minnie Driver I practice bowling and collect bobbleheads.
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