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Written by : Oma Carscallen
Current : 1944
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so you want to trademark a brand first off i think it's a great idea if you're an e-commerce seller especially an amazon seller to go ahead and to brand your products because it really allows you to differentiate yourself from your competition and in addition it's going to protect your phrase or your brand that you're going to be trademarking here so today i'm going to share with you guys step by step how i actually go through the application you do not need a lawyer however it is recommended by the united states patent and trademark office but for me and you know just being an individual seller third-party merchant on amazon it's sometimes best to go ahead and do this yourself because honestly it's fairly easy to do so so today i'm going to take you step by step on some things that we need to do before we start our application then we'll get into the application for a golf brand that i'm trademarking and we'll finish it up so you know what to do next okay so the first thing that you have to do before you even get into your trademark application is to understand what your brand is and what are you trademarking for us today we are going to be trademarking the brand of vibrae golf it's italian for to live golf it's a brand i'm going to be using for some training aids coming up here in q4 during the holiday season so there's a link in the description and this is going to be our trademark like sorry trademark electronic search system we're going to search for that trademark brand and you're going to be searching on your behalf for your trademark brand to see if someone is actively using it if someone is actively using your trademark you cannot use that so you'll have to find a new brand name so the first thing that we're going to do is we're going to go to this section where it says select a search option and we're going to click this first one where it says new user once you click that there's one thing to do on the left here and we're going to type in our trademark brand i usually filter this down to just the live trademarks i really don't care about the dead trademarks that aren't active uh and then i'll go down to search term here so again ours was vivare golf with the space between them type in your trademark here after you do that click submit query and you're either gonna be brought to a screen where it says there are no records found which is great so that means that i can use and trademark this brand name as is now let's go through an example where we do find so i'll just type in vibrae live trademarks and as you can see there are a lot of live trademarks just with the vivre name in them or by itself so if you come across here and you see a lot of trademarks that have the existing brand name that you want to use odds are that you cannot use that i mean you could go into each one of these and see what class they are trademarked under but it's really going to take a lawyer to come in here and fully understand if you can or cannot do it my word of advice is if you have all of these listed here for your trademark name that you want to use go ahead find something different it isn't the end of the world so for us when we searched it for vibrate golf it was not located on here so that's assurance that i can go ahead proceed with my application and i can make sure that it gets submitted and approved next we uh we need to go and figure out if we're going to be doing a logo for our trademark or if we're just going to do basic text so i want to do a logo that has this cursive like text it's uh dr defoe text so i'll be doing a logo for this demonstration for you if you really don't care if it's um you know the design of the trademark itself you can just do a basic formatted text and uh you don't have to go through this entire process however if you do want to do a logo make sure you use some type of software to create it like this and then you're going to want to save it as a jpeg file i'm using canva.com great free online software that you can use you can go ahead and create free logos such as this simple one right here make sure that you save it in a jpeg format because that's the only format that they will accept and then you want to make sure that your file size is under i believe it's 944 pixels on either side as you can see this is a thousand by thousand it's too large so we need to reduce that down to uh 500 by 500 i think the minimum is 250 by 250. so just make sure you're within that and turn the quality up and then i will save this and download it to my downloads folder alright so that's step two we're almost there to the application step three in the final step before we can actually get into the application and please do these steps because it's going to save you time the last thing you want to do is submit an application and it gets denied by the government because you didn't follow some of these steps or you didn't do your due diligence that you need to next we are going to be searching the trademark id manual so this manual is an assortment of all these classes that are filed and services on behalf of people like us and companies now we need to search this because in order to decide if we're going to go with the teas plus or the t's standard application two different applications we need to make sure that there is a class that's out there that relates to our products if there isn't a class that relates to our product we're going to go with the more expensive option which is the teas standard and it's about 350 dollars per class or service so let's say that you have a brand where you are selling wallets you go ahead you fill out this application you get your trademark for that specific class now that does not mean that you can go and use your brand name to sell stereo equipment or lights because that trademark is only eligible in that class or service so that's one thing to keep in mind is that you're only trademarking within a specific narrow niche per se and that's one thing you have to keep in mind when you're going about this so in here what you want to type in is what your product is so for us it's going to be a golf training aid i'm just going to take golf training to see what we have so you can see a bunch of different classes come up i do not pay attention to the ones that are strikethroughed and then just focus on the ones that relate to your product so we're going through these uh it's a golf training cage that would not relate to my putting device that i'm creating the next one golf practice platforms it's a golf apparatus that would work for what i'm doing and but i'm going to take a look at the rest of them just to make sure this third one down here a motorized golf tripping practice aide nope mine's not motorized and it's not a brace that will be worn on the hand so if you're if you type this in and you can try a couple different searches maybe golf aid next but if you find one that's good news you don't really remember this yet because you will search this later on the application but if you search this and you couldn't find anything or anything that related to your product you're going to have to go through th
Thanks for your comment Teodora Stopyra, have a nice day.
- Oma Carscallen, Staff Member
what's up you guys my name is Shia mitigate for those who know me I specialize in e-commerce I own my own company ourselves on Amazon Prime and other you commerce platforms such as eBay today I want to talk to you guys about trademarks and how trademarks work if you have a company yourself how you get your logo trademark trademarking a logo is a bit intimidating I'm not gonna lie when I wanted to file my logo I just didn't know the whole process the whole steps to do so and I'm a bit tech savvy I actually work online so I know how to make a logo I know how to use Photoshop make websites but as far as tree marking a logo that whole process it was a bit difficult to do so so I want to make a youtube video basically just to help out anybody that wants to file their own trademark and the best and most cost-effective way to do so I personally don't suggest you file your trademark yourself I didn't find them myself because of these reasons first of all the whole process to file your application takes about six months so if you make an error within those six months you have to resubmit your application all over again the second reason I did not file the trademark myself is because you have to do extensive research to see if your logo could get treat marked and what category it needs to fall in and the third reason is because the application fee is a bit expensive it costs around 200 to 300 dollars per class just to submit the application so one submitting your trademark you want to make sure everything is perfect and on point you want to make sure you know what you're doing and I honestly did not know what I was doing so I I'll source the whole process I'm going to be showing you guys step by steps of how you can outsource the process the most cost-effective way to do so and I'm gonna recommend the person that person who did it for me I guarantee who's gonna be the cheapest cheapest way to trademark your logo but it's very important that you trademark your logo as soon as possible especially if you're growing your own business I'm gonna give you guys a great example what happened to me personally and it's a great example because I did at that time I didn't have my lower trademark and it could happen to basically anybody Oh a few years back Alan's a food truck called Arabian knife his food truck was a Middle Eastern food truck that I owned I basically made the whole food truck from scratch I didn't have initial investment to purchase a food truck brand-new so I I went on Craigslist I bought a blank truck and then throughout the whole process I kept buying equipment for the food truck I got a completely wrapped certified everything the whole process I ran the food truck for about three to four years successfully and I ended up selling the truck but within those three or four years I actually found out that there was another truck intimidating me literally copied my logo my name I mean my logo myself so I know just got ripped off from me so it's just funny because but this food truck was actually in another country I believe I'm not sure if it was India or where that food truck was but they basically stole the logo oils on their truck and everything and at that time I didn't have my logo trademarked and it's just a funny coincidence you know so it's very important that you have your local trademark just for those reasons say somebody could intimidate you let's say if you have a brand right and you're selling on Amazon for example and somebody gets your logo uses your logo makes an imitation product of your logo and now you you don't have any power to basically remove them because you contact Amazon Amazon it's gonna be like okay let me see your trademark let me see that this is legitimately your company and just having a trademark gives your company a lot more power to do it gives you a company a lot more security and a lot more power and a lot more authority so this is very important that you get your logo trademark as soon as possible you can do the trademark your logo your name your slogan so now I'm gonna be showing you guys two options of how you yourself can get your logo trademark these two options are basically outsourcing everything and making sure your trademark is professionally done correctly so you don't have to do it the second time or third time and just do it the first time correctly the first method I'm going to be talking to you guys about is the more costly method and the more generic method I personally did not do this one but the first method is basically going on google searching up a trademark attorney this all ral is a bit expensive it costs around up to $2,000 just to file your trademark with these attorneys and the application fee runs about 250 to 300 dollars so you're looking to cough up a lot of money especially if you're starting up a business or growing a business every penny counts most companies don't have that much money just to throw out and it's very important that you use your money wisely so I did not go this route I don't recommend the trial this is a more common route to do but personally I didn't go this route I'm gonna be showing you guys a route I went on this is the best way I suggest to do it it's the cheapest way I'm going to show you guys step-by-step of how I got my trademark global for the cheapest cheapest way possible I personally did not find the video about this on YouTube or anything like that I discovered it myself and so I just wanted to show you with you guys so basically what I did was I went on fiverr.com so five areas of marketplace where there's people that work all over the world and they literally could do a lot of skill sets for you so if you want to outsource anything like say you want a custom made logo some Flyers business cards a website done this is a great website to outsource things like that you'd be impressed because like you get a local done for around $30 on Fiverr and if you get it done locally that logo will be around 300 dollars so I tend to outsource a lot of things on Fiverr and I'm going to be showing you guys how I got my trademark logo on Fiverr so I found this attorney basically on Fiverr is it's an Indian attorney but basically he just shows you step by steps of how to do everything he files everything for you he has everything done so all you have to do is just put the payment and follow yourself but he literally does everything for you he gives you even a video of step by step instructions of how to do everything and the whole process was really cheap and I remember it cost me around forty five dollars just to research it research if my logo is able to get trademarked and then after that I paid maybe I think $60 and everything was done the whole process was done I said submitted the application fee which was about two hundred and fifty dollars it's been a bit while back since I did everything but I got everything approved so you know though the whole process takes about six months so I don't remember exactly how much I paid but I know it's really cheap and this is really the best route to do because I ended up paying I ended up saving what thousand eight hu
Thanks Jonna your participation is very much appreciated
- Oma Carscallen
About the author
I've studied digital physics at Lancaster Bible College in Lancaster and I am an expert in image processing. I usually feel drained. My previous job was script editor I held this position for 16 years, I love talking about hooping and exercise. Huge fan of Carl Sagan I practice darts and collect sports cards.
Try Not to laugh !
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